Thursday, 21 July 2011

Webinar on developments in Machine Translation

A colleague just pointed this webinar out to me - might be of interest to some readers? If any of you do attend, I'd be interested to hear your thoughts.

Building Strategic Advantage and Revenue from Machine Translation

Tuesday July 26, 4pm, UK time (for other time zones see below)

Many translators and LSPs have been curious about Machine Translation (MT), but have yet to fully understand how they are able to build strategic advantage and increase revenues. Recent advances in MT have changed the landscape from being able to get the meaning (gist) of text in another language using MT to being able to publish the output with very few human edits. Industrial-strength customized MT now offers near-human quality and greatly improved translation throughput. With this increased productivity come new market opportunities for LSPs. During this webinar, we will explore the following:

Part 1: Understanding MT Technology and Data

● Overview of Machine Translation
    - Different machine translation approaches
    - Where MT makes the most sense
    - Where humans and MT meet

● Requirements for Building a High Quality Near-Human Quality Translation Engine
    - Understanding the data
    - MT and human translation are more similar than you think

● Incremental Improvement of Translation Quality
    - The importance of corrective feedback
    - Focused correction
    - Building terminology
    - Adding the right kind of data

Part 2: Business Models For Strategic Advantage and Long Term Revenue

● The Long-Term Benefits of a Good MT engine
    - Lower cost, greater productivity and speed
    - Business opportunities
    - TM or MT – should they be treated any different?

● Sustainable Revenue Models for LSPs
    - The importance of focus when selecting and leveraging a domain
    - Generating recurring revenues
    - Targeting multiple clients in the same domain

● Expanding the scope of translation – Strategic Advantage
    - Extending beyond the traditional human translation limitations
    - Customer support & conversations
    - Moving closer to real time

EDT 11:00 / 11AM (UTC – 4) Boston, New York
PDT 08:00 / 8AM (UTC - 7) Los Angeles, San Diego, San Francisco, Seattle
BST 16:00 / 4PM (UTC + 1) London, Dublin
CEST 17:00 / 5PM (UTC + 2) Amsterdam, Prague
EEST 18:00 / 6PM (UTC + 3) Bucharest

Space is limited.

Reserve your Webinar seat now at:

After registering you will receive a confirmation email containing information about joining the Webinar.

System Requirements
PC-based attendees
Required: Windows® 7, Vista, XP or 2003 Server

Macintosh®-based attendees
Required: Mac OS® X 10.5 or newer

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